When I first started in the wonderful world of sales and retail all I ever heard was the phrase target audience or target customer. They probably said a lot more about it but my eyes had glazed over at the point and my ears just heard blah blah. But I have since learnt more about a target audience and customers and how important they can be. Want to know in, hopefully, plain English? Read on my friend. If you try to sell to everyone you ... Read the Post...
Now that you have your shop all set up, you want to focus on giving your customer that A+ shopping experience. You want them to be able to find you in Etsy search. Once they find you, you want them to be return customers. Sell Yourself Know that you are selling not only your craft items, but you are selling yourself. Most crafters are introverts. You will find that if you come out of your shell and connect with your customers you will see an ... Read the Post...
How do you create a side hustle schedule that you can stick to that will make your side hustle grow? First, start with how many free hours do you have on a workday? And how many free hours do have on your days off? How many hours do you need for your personal routines? For sleep? For family time? You need to be realistic here as otherwise, you're setting yourself up for a fall. There are plenty of reasons why you need to create and follow a ... Read the Post...
About Page I am sure there is someone out there, but I have yet to meet the person, who likes writing their own “About Page”. Many would argue that the about page, wither it is on Etsy or somewhere else, is the most important page. It is the one that you can tell your story. You can connect with your customer. Your about page is where you can shine some light on interesting facts about your business and why they should buy from you! Your ... Read the Post...
